If you run a small property, the chances are that most of your bookings arrive through online travel agencies, the OTAs. It works. The platforms bring guests you could never have reached on your own, the bookings keep coming, and you pay a commission on nearly every night you sell.
That arrangement has a name worth saying out loud: you are renting your demand, not owning it. The visibility, the terms and, in a real sense, the guests belong to someone else, and they can change without asking you. The answer is not to leave the OTAs. It is to run a booking channel of your own beside them, and to make it the one everything else follows.